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Kristi McFarlin, RMIS-industry expert in data analytics, joins Ventiv Technology as vice president of Analytics

ATLANTA – Oct. 2, 2017 – Ventiv Technology, the world’s largest global, independent provider of risk, insurance, and EH&S software, announced today that Kristi McFarlin has joined the company as vice president, Analytics, effective immediately. Ms. McFarlin is based out of Ventiv’s U.S. headquarters in Atlanta and reports to Chief Executive Officer Bill Diaz. Ms. McFarlin joins the company’s executive committee.

Ms. McFarlin is responsible for the risk analytics software capabilities in Ventiv Technology’s risk, claims, and EH&S software. Said Ms. McFarlin: “I am focused on a powerful trend that’s driving analytics: democratization of access to data within organizations. Our goal is to harness the potential in that trend for the benefit of Ventiv clients and help them become ‘citizen data scientists.’ To reach that goal, Ventiv is expanding its analytics and risk reporting tools that enable visual-based data exploration and smart data discovery, thus helping Ventiv clients create a more pervasive, analytics-driven environment within their departments.”

Kristi McFarlin brings nearly 20 years of experience in the risk management information systems industry to her new role with Ventiv. Ms. McFarlin has deep experience in designing complex analytics and reporting solutions; she has also managed the implementation of those solutions as the leader of geographically dispersed teams of report developers, business analysts, and data modelers. On the operations side, Ms. McFarlin has an extensive background in initiatives around analytics lifecycle process flow improvement. A graduate of the University of Georgia with a Risk Management and Insurance degree with a concentration in Actuarial Science, Ms. McFarlin has completed her MBA and begun the Ph.D. program for Operations Research at North Carolina State University.

Said Bill Diaz, Ventiv chief executive officer, “All of us at Ventiv Technology are very excited to have Kristi McFarlin join our team. She brings the perfect blend of RMIS industry background, practical knowledge, and theory to lead our analytics efforts. We’re passionate about the importance of analytics and the value it can bring to our customers. We’re confident that under Kristi’s leadership our already strong analytics offerings will get even better as we put more focus on predictive and prescriptive analytics.”

Said Kristi McFarlin, Ventiv vice president, Analytics, “I’m delighted to be joining Ventiv, which is clearly on a growth trajectory. In terms of leadership, Bill Diaz conveys an energy and enthusiasm for innovation that’s very infectious, and I’m excited to lead Ventiv’s analytics efforts. As it stands, Ventiv’s analytics, data-discovery, and reporting tools are already unsurpassed in the RMIS market for their level of integration with the Ventiv RMIS, RiskConsole Advance, as well as their functionality and overall user experience. As we move deeper into predictive and prescriptive analytics—which will help our clients have the foresight to take data-based actions to achieve optimized outcomes —I’m confident Ventiv will build on its market-leading analytics position.”